With TikTok Account becoming one of the most popular social media platforms out there it has become crucial for brands and social media influencers to hop in on the trend and create an account of their own. Whether you have a brand-new account, or you already have a small following and want to take the next step, it is not as hard as you may think to grow your account.

First things first, you need to have the basics. A profile picture that will best represent you or your brand is crucial for your success. You should also have a profile description that shows viewers what you or your brand is all about. This should be short and snappy but should have enough information for people to get the full picture.
Be Up To Date on Trends

Tik Tok trends come fast and often, if you blink you might miss it. It is good to follow some other accounts that seem to be constantly on top of the trends to make sure you do not miss out on any. Another way to stay up to date on Tik Tok trends is to just simply spend some time each day scrolling through your “For You” page. You will be surprised how little time it takes to see what trends are popular on a certain week. Following trends is a great way to grow your account as these trends can gather a lot of attention and views.
Posting Frequently

The frequency of your posts is also essential to growing your Tik Tok account. Posting more than once a day is necessary in order to gain more views and subscribers. Although this may be a lot of work, Tik Tok will reward you with more exposure when they see that you are pumping out content. Getting a ton of likes or interactions with your videos is less important than getting out content. You still want your posts to be of high quality but try not to be discouraged if some of your videos do not do as well as others. The algorithm will catch up eventually.
Use Popular Music to your Advantage

Perhaps the most effective way to grow your TikTok account is to use trending music to back up your content. Tik Tok gives you access to all the trending songs that are popular on any given day. In fact, many of the popular Tik Tok trends come from popular songs. Knowing what songs are popular will set you up for success when it comes to knowing what content to put with what music. TikTok account only allows you to listen to around 30 seconds of a song, so it is important to listen to the whole song somewhere else to get the full picture of what the song is trying to say.
So, there you have it. Growing your Tik Tok account may seem like a lot of work, and it is, but luckily following these easy tips can get you well on your way.